Holiday shipping: the small-business guide

The holiday season is the busiest time of year for shipping. Volumes spike, carriers hit capacity and delivery times stretch. For a small business, good preparation makes all the difference between happy customers and late parcels.

When should I ship for the holidays?

As early as possible. Publish your order cut-off dates to customers and build in a buffer: during peak periods, carriers recommend shipping several days ahead to guarantee delivery before the holidays.

Build a clear schedule by counting back from December 24, then post those dates on your website, newsletters and product pages. An informed customer who orders on time is a satisfied customer.

• Economy service: order early in December for Canadian destinations.
• Express service: keep it for last-minute orders, at a higher rate.
• International shipments: allow even more buffer because of customs delays.
• Remote regions: add a few extra days compared with urban zones.

How do I avoid surprise fees during the holidays?

Peak surcharges and seasonal fees can inflate your bill. Comparing several carriers for each shipment lets you pick the best option based on destination and timeline.

• Compare rates before every shipment instead of defaulting to a single carrier.
• Weigh and measure your parcels precisely to avoid adjustment fees.
• Consolidate orders heading to the same region when possible.
• Watch for the peak-season surcharges carriers announce.

How should I package for peak season?

During the holidays, parcels pass through more hands and travel through overloaded sorting centres. Sturdy packaging reduces damage, claims and returns.

• Use boxes in good condition, sized to the product.
• Cushion the contents so nothing shifts in transit.
• Protect fragile items with enough padding.
• Seal securely and apply the label flat, without folds.

Should I offer free shipping during the holidays?

Free shipping lifts your conversion rate, but it has to stay profitable. Calculate its true cost and build it into your price, or set a minimum order threshold to unlock it. Comparing carriers helps you offer free shipping without sacrificing your margin.

How do I handle post-holiday returns?

Returns rise in January. Prepare a clear policy and return labels that are easy to generate. A smooth return experience keeps customers loyal for the next season and reduces the load on your customer service.

Want to cut your shipping costs? Compare more than a dozen carriers with LAR Shipping and save up to 70% on your shipments.